• Written by: Team Vura

120+ Years of Industry Experience: The Legacy Behind VURA

In the construction industry, experience isn’t just a credential—it’s a foundation for trust. With over 120 years of global construction chemical expertise, VURA brings unmatched technical knowledge, innovation, and reliability to the Indian market.

Here’s how our legacy drives better products, smarter solutions, and lasting partnerships across every build.

A Global Brand with German Engineering Roots

VURA is built on the legacy of European construction innovators—brands that have shaped modern waterproofing, tile bonding, and surface protection technologies across multiple continents.

What Sets Us Apart:

  • German-origin formulations tailored for Indian conditions
  • Decades of success across Europe, Southeast Asia, and the Middle East
  • Proven product chemistry developed in ISO-accredited R&D facilities
     

From Global Know-How to Local Solutions

Unlike local brands that rely on short-term trends, VURA products are based on long-standing research and tested performance in extreme environments—from alpine zones to coastal regions.

India-Specific Innovations:

  • PU-based waterproofing membranes that withstand monsoons and heat cycles
  • High-bond tile adhesives designed for Indian RCC substrates
  • Grouts and additives formulated for Indian workmanship styles
     

Where Our Experience Shows Up

  • In our products: Every bag of adhesive or bucket of waterproofing comes with decades of formulation behind it.
  • In our support: Our field teams are trained on global application protocols, giving contractors real-world guidance.
  • In our reliability: Builders and architects trust us because our brand is built on decades of performance data - not marketing hype.
     

VURA’s Legacy in Numbers

  • 120+ years of combined global expertise
  • 10+ countries where VURA-based products have been used
  • 100+ technical engineers supporting application and development
  • 1 goal: To deliver world-class construction chemicals to every project, big or small
     

Watch Our Story or Download Our Company Profile

Learn about our global journey and local impact.
 Watch our short video message or download the VURA company profile for insights into our product development, legacy, and market focus.

[Watch Video] or [Download Company Profile PDF]

 

Be Part of Our Journey – Become a VURA Partner

Join the growing network of builders, architects, and distributors working with VURA to transform India’s construction standards.

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